True North traces its origins back to 1999, when it was originally named India Value Fund Advisors (IVFA).
The firm was founded with a vision towards investing in mid-sized, profitable, India-centric businesses, and transforming them into world-class industry leaders that are predicated on a strong value system.
Our investment strategy identifies fast growing and structurally attractive segments that either address the needs of domestic consumers or leverage India’s strengths to service the global markets.
Renowned for our investment philosophy of doing things ‘The Right Way’, our collaborative, value-aligned approach creates universally admired and socially responsible businesses which deliver boundless value for all stakeholders. We look to partner with entrepreneurs and business leaders of tomorrow who also share this vision.
True North remains fully committed to doing things ‘The Right Way’ at all times.
Respect, honesty, and transparency create trust. From stakeholders to our fellow colleagues, we will always be a long-term partner to be relied upon.
Continuous knowledge-driven decision making, because business doesn’t sleep. Learning underpins innovation, and innovation creates opportunity.
Integrity and excellence are our modus operandi, principles that not only govern how we work, but also those we work alongside.
Treat all equally, with consideration and high regard. We will continue to create effective, inspiring, and inclusive teams, no matter who you are, where you are from.